Search and Social Media Marketing Agency Intrapromote Celebrates Tenth – TMCnet (PR Web Via Acquire Media NewsEdge) Search and social media marketing agency offers innovative services to meet demands of its customers Cleveland, OH (PRWEB) November 24, 2009 — In an industry that’s only been around since the mid-90s, you don’t Source: www.tmcnet.com
Hotel Group Launches Innovative Social Media Marketing Strategy – PRLog (free press release) PR Log (Press Release) – Nov 25, 2009 – By launching this new social media marketing campaign and collaborating with others in the travel and tourism industry Nomads believes this will lead to more perfect systems being used industry-wide Source: www.prlog.org
We have explored many facets of Gen Y. We identified key attributes and mindsets, examined Gen Y in the workplace and developed effective marketing strategies. To take a deeper look into the social networks of the up-and-comers, we spoke with Ryan Paugh, the co-founder of Brazen Careerist. Brazen Careerist is a career management tool for the next generation of professionals. Brazen Careerist allows users to share their ideas, control their professional identity and build a foundation for future success.
Before Ryan was the Director of Community at Brazen Careerist, he co-founded the blog, Employee Evolution and worked as an assistant to the Senior Director of Communications at Merck & Co. It was at Merck that he became inspired by the role of social media in both our personal and professional lives.
We asked Ryan to discuss Gen Y today, the role of social media and Brazen Careerist:
What are the major challenges Gen Y face today?
There is no question that everyone is feeling the recession. There is a lot of anxiety out there — whether it’s, “how can I find a job,” or “how can I get myself out there?” Unfortunately, Gen Y inherited a tough job market. As a result, more and more people are willing to take risks. Over the past six months, many unemployed people are creating their own position, as CEO. Therefore, you have a lot of Gen Y entrepreneurs trying something new, sharing fresh ideas and taking on a lot of responsibility. This new group of entrepreneurs is the silver lining to the recession and “I am very optimistic about the future,” says Ryan.
How can social networking help Gen Y overcome these challenges?
To stay competitive, it’s crucial to share new ideas and grow as a community. Social media is a great way for displaying and growing your personal and professional networks. For young professionals, it’s about putting yourself out there; really taking your personal brand to the next level. Professional networking sites, such as LinkedIn, often focus on work experience (not a strong suit for emerging leaders). One quality Gen Y excels at is social networking, however. By tapping into these social media skills, Gen Y can have a competitive edge in the workforce.
What is the value of social media in today’s job market?
In general, social media is a valuable asset for anyone. Those professionals that have a strong personal and professional network are typically more successful. Building your network is a life-long pursuit. And social media is a tool to accelerate your efforts by connecting you with other, like-minded people. Ultimately, social media helps people participate in the conversation and build meaningful relationships.
What are the emerging trends in social media and the best-in-class examples of brands capitalizing on them?
More businesses and marketers are beginning to understand that social media is not about one size fits all. It’s about being appropriate, understanding your audience and where to best…
As the year 2009 draws to a close, I must say it was quite an eventful year for a lot of companies who re-modeled their marketing campaigns and drew extensive benefits out of the power of internet. Internet marketing was the ‘buzzword’ throughout the year 2009 and ’social networking’ campaigns were adopted by many organizations as a successful strategy to market their products/services across the globe effectively.
So, how do organizations benefit from social media campaigns such as social networking websites? The fact that people get influenced by their friends is not new. Such is the power of networking that a good word about a product/service is spread in no time within a close knit network of friends. Therefore word-to-word or viral advertising as it is popularly called has become the success formula upon which most of the online marketing campaigns especially social networking websites revolve around. A social networking script is the base on which an effective social marketing campaign can be structured. Social networking scripts therefore are an essential feature for organizations who want to tap into a specific target audience.
A social networking script is a foundation to an effective and customized social networking campaign for any organization and is a must-have in your arsenal if you want to expand on to your market share and take on competition. You can build your social marketing campaigns around the existing social networking websites which are very popular such as Facebook.com, myspace.com, twitter.com, etc. Also inclinations towards open-source platforms such as Drupal, Joomla, vBulletin, etc. have also become a popular choice amongst the social media managers. Open-source platforms such as Drupal (market leader) provide high degree of theme-driven, easy to use, customizable and expandable social networking scripts which enhance a social networking campaign.
So whatever your eventual choice, be it Drupal or any other platform, investing in to a good social networking script makes it for a wise choice in order to have a winning social networking campaign.
HOME #20 – The Ease of Social Media Marketing (an interview with Lee Aase, the Mayo Clinic)
AT&T Brings 3G Mobile Broadband Network to Monroe
AT&T* today announced the availability of its third generation mobile broadband network in Monroe, opening the door to a new era of mobile services, devices and feature-rich audio and video content for customers in the area. Google teams with Verizon and promises a family of Android mobile devices
Social networking and the mobile context SlashGear To be fair, it's a problem shared by pretty much all of the “integrated” social networking aggregators on smartphones right now. Palm's webOS and HTC Sense …
It’s all about marketing and your resume is your personal advertisement.
But that’s not where it ends. Your entire job transition should be strategic.
Pushing the envelope when it comes to job searching is a smart thing to do to give yourself every advantage you can get. However, there is a fine line that should never be crossed if you want to remain ethical.
I’ll show you how you can be strategic, push the envelope, but keep it safe.
Let’s start with your resume.
It’s important to remember that even though a resume is not a legal document, you’ll very likely get fired if you’re found out for lying on your resume. It’s happening left and right.
I’m sure you’ve seen all this talk in the news and in social media lately about lying on your resume. The bad economy seems to have pushed some people over the edge in trying to gain the upper hand over their competition.
So here’s where being strategic ends and being unethical begins: when you hope no one asks about it in an interview and finds out the truth behind your nifty creation.
Simple, right?
Maybe not always.
Here’s an example from the gray area of resume writing:
You went to college but didn’t obtain your degree.
Do you pretend you finished it (you were so close…) or do you leave it off?
The strategic, smart way to deal with this on your resume is to list the college, the program, your major, etc. as you normally would. Simply add one sentence along the lines of “Completed majority of credits (or: coursework) towards…degree.” Or: “Completed xx credits…”
If you completed very few credits, you can write: “Completed coursework towards…. degree.”
Next, see if you can pad your education section with continuing education, professional courses, or anything else relevant. This looks so much better than not having an education section at all because you didn’t graduate.
It also allows you to slip in the word “Bachelor’s degree” (if that’s indeed what you were going for), so that your resume will still turn up when a company performs an automated search is for candidates with a degree.
Yes, they’ll quickly find out you didn’t obtain the degree. But at least you have a shot of winning them over by your strong positioning and personal branding in the first third of your resume.
Hopefully this section is powerful enough to get invited for an interview, and that’s the goal of a resume.
Another common area where it’s easy to cross the line is achievements. Does it really matter if you state that you “initiated and carried out project xyz” when you really just executed it?
Yes, it does!
And when some of your accomplishments were the result of team efforts, you should state so. Taking credit for other people’s work is soooo last century!
Lead off your achievement statement with the outcome, then add “..as part of 4-member implementation team.”
So these are just some examples with regard to your resume.
It gets trickier when networking and dealing with recruiters and hiring folks.
Sometimes, it may seem the easiest way out – or in, rather, to make something up, to exaggerate, or to flat out tell a lie. You think it’s not a big deal and no one will ever find out.
Wrong.
You never know who’s talking to whom. The world is shrinking with each social media network being launched. You could be burning bridges without even knowing it.
Here’s another example: It’s ok to step outside the beaten path of applying to online job postings to get yourself noticed by directly contacting an employer.
That’s pushing the envelope.
If you want to address your cover letter using the person’s actual name, it’s ok to uncover a hiring person’s name by calling up the company and asking the receptionist – even getting a little creative if you have to.
What is not ok? Calling and emailing repeatedly (being a pest), and when you do get a name, telling that person you were introduced through someone who doesn’t exist or whom you really don’t know.
See the difference?
Something else that’s not building you good job searching karma: telling one employer you’ve got several offers from others on the table when you don’t, just to pressure them into giving you what you want.
With all these scenarios, ask yourself this before you proceed:
What would Jesus/Buddha/Mohammed/Moses/your mother/your kids think of this?
Actually, scrap the kids. Depending on their age, they may derive devilish pleasure from mom’s or dad’s unruly actions. (Until their high-profile parent is found out and publicly discredited, that is…)
In summary: Don’t be afraid to push the envelope by thinking like a marketing person. Be creative, and tout your own horn. But make sure it’s all reality-based.
Often, in a sea of qualified applicants, it’s not so much what sets you apart in a positive way that gets you selected during the first rounds, but the ways other candidates make a fool of themselves that gets them eliminated.
Be among the first group of applicants!
Ilona (“rhymes with Fiona”) Vanderwoude, MRW, is New York City’s only certified Master Resume Writer (and one of only 26 worldwide), a career coach, and image consultant on a mission to help pro-active professionals create exciting lives and careers.
Mobile phones have become a comprehensible communication device that the modern day individuals use for multifarious activities. The usage of mobile phone is not limited to communication but the device is also used as a mode of entertainment. Mobile phones also had a substantial impact on the industry of information and technology as they are nowadays even used for getting access to the Internet. Symbian Mobile Applications have enabled the mobile users to get the benefit of using the mobile phones. Symbian Apps often uses Symbian operating system that is particularly designed for the mobile phones.
Symbian Applications are used in the mobile phone handsets of a number of mobile phone manufacturers. It is at present owned by a number of major mobile phone manufacturers in the likes of Nokia, Sony Ericsson, Siemens and many others. The majority of the share is owned by the Finland based mobile manufacturer Nokia with a holding up to 47.9 %. Ericsson and Sony Ericsson have got holdings up to 15.6 % and 13.1 % respectively. Its OS is believed to be consisting of structures with close resemblance to that of numerous desktop operating systems. The operating system of Symbian thus contains structure with memory protection and even pre-emptive multitasking. It also has multi threading. Symbian mobile applications came into existence mainly due to the advent of the its operating systems. The major advantage that the Symbian OS has over other applications is that it can be used effectively on the hand held devices such as the likes of PDA and mobile phones. The Symbian technology also enhances the memory of the mobile phones. With the correct usage of the mobile applications the life of comprehensible parts like battery also gets enhanced.
Symbian applications are now been used in most of the new mobile phone hand sets produced by a host of mobile phone manufacturers. In a number of popular mobile phone sets manufactured by Nokia, like Nokia N75, Nokia E90, Nokia N81 and many other N series mobile phones Symbian OS 9.2 version is embedded. The newest of Symbian operating system comprises 9.3 and 9.5. Symbian is not considered as open source software. Although the various phone manufacturers and different partners are time to time provided with some parts of its source code.
Based upon Symbian mobile apps, a wide array of mobile handsets have been launched in the market. The first mobile phone having Symbian apps was launched by Ericsson in the year 2000. Ericsson R380 was the set in which Symbian OS had been used for the first time.
With the passage of time a wide array of mobile manufacturers have also started using the Symbian mobile applications. Nokia 9210 Communicator smartphone launched in the year 2004 was also enabled with Symbian operating systems.
Privacy-Enhancing Technologies for Mobile Applications
Uncategorized | Monday November 30 2009 5:00 am | Comments (0)
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